As sports betting gains popularity, more places will be created for fans to watch games and place bets. For example, the NBC Sports Washington division has already tried integrating the betting proposition with the box score. In the future, the betting proposition will appear on one screen with the game. Technology, licensing, and access to customers will drive this transformation.

In the past, sports betting was considered illegal by the US government, but this law has since been lifted. In recent years, sports betting has become a highly profitable industry. It is a rapidly growing business and has the potential to become a multi-billion dollar industry. This trend has even spread to New Jersey, which has emerged as the gambling capital of the world.

The Supreme Court’s decision has opened the door to an enormous new market. Currently, the industry is estimated at around $4 billion, and more states are moving toward legalization. This will create a new gold rush for companies in the industry. Currently, sports betting is legal in Nevada, but in the future, it may be available in states with legal gambling laws.

Artificial intelligence will be the backbone of the future of sports betting. With more sophisticated forecasting algorithms, automated bots will be able to identify arbitrage opportunities and pursue them instantly. This will make it difficult for human bookmakers to compete with these robots.